Opinions, Stories and Passions+
Explore our blog for helpful resources, insightful articles, and our personal reflections and ideas that inspire action in healthcare communications. Enjoy browsing!
Why marketeers should be taking a leaf out of Sir David Attenborough’s book
Emily Lee • 4 min read
It has been more than seven months since people across the globe started social distancing and self-isolating in a bid to prevent the further spread of…… read more
What multichannel means in the world of European pharma marketing
Becky Street • 3 min read
Historically, the pharma sector relied on the tried and tested format of using sales reps armed with brand-centric promotional strategies to get the…… read more
What makes a successful events planner?
Lydia Owen • 4 min read
The short answer is a deep-rooted love of creating — and ticking off — to do lists! Although it’s fair to say that the world of…… read more
Thinking about using eLearning as a training tool?
Vikki Byrne • 2 min read
Here’s OSP’s guide to getting started: Prepare Create a learning strategy and set goals Identify areas in your organisation that…… read more
Not one for the squeamish!
Becky Street • 1 min read
Taking a break from touring the expo halls of Europe, Team OSP was working closer to home this week — filming on location in a microbiology…… read more